New for 1996 Standards Specifications Safety Pricing/Options Miscellaneous My 96 SC2 Classic
 
  Demographics  
 
All Saturn Buyers:
- Avg. Age: 40
- 62% Female
- 48% Single
- 55% College Graduate
- 28% First Car Purchased New
- Avg. Household Income: $54,300
Median Household Income: $50,000
SC1 and SC2 Buyers:
- Avg. Age: 36
- 70% Female
- 64% Single
- 53% College Graduate
- 36% First Car Purchased New
- Avg. Household Income: $60,000
Median Household Income: $50,000
Primary Competitors: Toyota Paseo, Mazda MX3, Mitsubishi Eclipse/Eagle Talon, Ford Probe